+ Right Thing Right Bin Project

The Broadland Recycling Team have started a recycling project on the area surrounding Atlantic Avenue estate in Sprowston that addresses recycling behaviours.

They hope to engage residents in the recycling process and to encourage the right things going in the right bin. The project includes the trial of an indoor container to store and sort recycling, ensuring that more clean, dry and loose recyclables are going into the larger kerbside recycling bin.

The following are some common items that the Recycling Team find in recycling bins that should be placed in the general waste bin:

  • Bagged items
  • Soft plastics (plastic carrier bags, bread bags, crisp packets)
  • Textiles
  • Tissues
  • Food waste
  • Mixed materials (Pringles tubes, pill packets, takeaway cups)
  • Polystyrene

In addition to the indoor container, the Recycling Team will be sending out weekly infographics over the next 12 weeks to shed light on some of the processes that occur beyond the recycling bin. Different themes will include recycling contamination, how your recycling is sorted, and various “Life of your Recycling” of specific items.

Residents can also sign up to an email campaign that will include 6 emails over 12 weeks. Each newsletter will include games and recycling facts, and the chance to win £20 Love to Shop vouchers.

Please contact recyclingofficer@broadland.gov.uk if you live in the trial area and would like to sign up to the email campaign.


+ Contamination

What is Contamination? 

Not only is it important that your recycling is clean, dry and loose – it also needs to contain only things that can be recycled. When non-recyclable items (like nappies or food) end up in your recycling it causes problems at our sorting facility and can lead to whole loads of recycling going to landfill instead.


+ Where does your recycling go?

Where does you recycling go? 

Once your recycling is collected it is taken to a facility in Costessey where it is sorted by hand and machine into different materials. 90% of the materials in your recycling bin are sent to different parts of the UK to be reprocessed into new products, whilst 10% (mainly cardboard) are sent overseas to certified facilities. Learn more about where your recycling goes

+ How is your recycling sorted?

How is your recycling sorted?

Your recycling is sorted by hand and by machine into different materials, such as paper, plastic and glass. The above graphic explains some of the processes and why we ask that your recycling is clean, dry and loose

+ What does your recycling become?

What does your recycling become?

The items you put in your grey bin are turned into shiny new things – like plastic bottles becoming t-shirts; newspapers becoming books and much more. Your drinks can could end up a bicycle frame, and a glass jar could be made new again and return to your home!
Find out more on the Recycle Now website